News12 New York
N12 Originals
Numbers & Links
Local
Crime
Weather
Politics
Taxing Long Island

Sports-fueled crowds bring boost to Long Island small businesses

Multiple businesses say they've seen a huge surge in customers this month.

Julia Rosier

Jun 25, 2026, 5:20 PM

Updated

Share:

More Stories

It's been an exciting month for sports in New York between the Knicks' NBA championship win, the U.S. Open and now the World Cup.

Businesses on Long Island are booming.
  
"We're seeing thousands of people and it's great," said Matt Buck, general manager at Plattduetsche Park in Franklin Square.

At Plattduetsche Park, that surge in people coming to watch every game has been a big help.

"There's definitely been an uptick it's definitely the atmosphere," Buck said. "It's exciting."

Ownership at Dark Horse Tavern in Farmingdale agrees.

"The Knicks were just a phenomenon that just kept growing and growing and growing," owner Steve Kent said. "I thought the building was going to fall down actually when they won the championship."

Business owners hope that the momentum will keep up throughout the summer.

"As the tournament progresses, we expect those crowds to increase," Kent said.

Joseph Garcia, with the Farmingdale Chamber of Commerce, said the summer can be a tough time for local businesses.

"Food costs have gone up, labor costs, utility costs," Garcia said. "It feels like every day they go up. It is really tough for small business right now."

But all of the sports excitement over the last month, it's all been a big help.

"We're seeing a 10 to 30% increases during those sporting events at our restaurants, which translates to real profit," Garcia said.

Businesses say there's more to it than just driving in customers.

"It's exciting that people are cheering together," Buck said. "They're part of a community together."

More Stories

Top Stories

02:07
today

Smoky sky leads to air quality alert

8ca109e6-015c-4274-83b9-dfbf9ff28911

Four South Shore beaches reopen after shark spotted off Lido Beach

01:42
dji mimo 20260716 060736 20260716060735 1784196493899 photo

Air quality alert issued today as wildfire smoke blankets Long Island

00:54
LIBellmoreHouseFireKK_2026-07-16-13-16-56

2 adults, 5 pets displaced after early morning Bellmore house fire

00:22
716dixhillswaterrestrictions_2026-07-16-12-05-37

Dix Hills Water Authority urges customers to limit usage due to shortage

01:47
Screenshot 2026-07-16 063210

Port Authority launches AI travel assistant at JFK, Newark, LaGuardia and Stewart airports

00:13
NYK at the ESPYS

Knicks dominate 2026 ESPYS with 'Best Team' win and a historic sweep by NJ's Jalen Brunson

00:23
bank fraud

Former Medford bus company owner sentenced to prison for $9M bank fraud scheme

00:19
716armedrobbryLI_subclip_2026-07-16-06-52-54

Ridge man gets 20 years in prison for armed gas station robbery, high-speed police chase

Sunscreen

Lawmakers look to make sunscreen standard issue for servicemembers

00:23
ssp crash

Driver hurt after rolling car over guardrail on Southern State Parkway

00:23
senior scam

Middle Island man arrested for cashing fake checks in senior scam

01:37
716taxingLI_2026-07-16-05-39-57

New York launches 'Cannabis Honestly' campaign as Long Island cannabis tax revenue grows

01:39
Screenshot 2026-07-16 054343

Down the Shore goes full throttle with banana boats and Jet Skis this weekend

01:09
716EASTEND_2026-07-16-05-47-35

The East End: Adventure Paddleboard in East Quogue

01:45
716LIroadtrip_2026-07-16-05-34-40

Bayville Adventure Park offers fun for all ages

00:25
LINOFOOTBALL716_2026-07-16-05-23-54

Holy Trinity High School suspends football program

00:20
LItnkk_2026-07-15-22-16-28

Suffolk County Water Authority asks customers to stop watering lawns

01:45
LIJeremyWharffoloKK_2026-07-15-22-32-00

'The wrong time.' Town of North Hempstead approves plan for Inspiration Wharf redevelopment

01:43
LIDaniellaMallKK_2026-07-15-22-32-38

$200M makeover proposed for Hicksville’s Broadway Commons with open-air shopping, dining and entertainment

App StoreGoogle Play Store

info

Newsletter

Send Photos/Videos

Contact

About Us

News Team

News 12 New York

follow us

Twitter

Facebook

Instagram

more resources

Optimum Corporate

Optimum Service

Advertise on News 12

Careers

Content Removal Policy

© 2026 N12N, LLC

Privacy Policy

Terms of Service

Ad Choices