Analyst: Negative ads are effective during campaign season
While most Long Island voters say they are against negative attack ads during campaign seasons, experts say they are still very effective.
Political analyst Michael Dawidziak says the ads that are constantly popping up on television suppress voter turnout.
He says they are designed to turn people off to voting and to keep opponents' supporters home on Election Day.
Dawidziak says even a small dip in voter turnout can make a big difference in who wins an election.
Election Day is Nov. 5.