The New York Blood Center is kicking off its "Pint for Pint" campaign to get more people to donate.

As a part of this campaign, all presenting blood donors will receive a voucher to redeem a free or discounted beverage at their local participating establishment through Sunday, Sept. 10.

The program has doubled in size, and more than 60 establishments are participating in the initiative across the region.

All donor centers and most blood drives are participating in this initiative.

The annual campaign seeks to motivate blood donors to come out in the summer months as August is a historically challenging time for the blood supply as schools are closed and families go on vacation.

Officials say blood donations in the region have still not returned to pre-pandemic levels as fewer schools, businesses and organizations are hosting blood drives.

Currently, the blood supply stands at a 3- to 4-day level, with type O- especially needed.