'OCD' shirt sold by Target stirs controversy
A sweater that reads "OCD Obsessive Christmas Disorder" is creating some controversy for Target.
Shoppers are calling on the retailer to stop selling the red sweater because they say it is insensitive toward those who suffer from obsessive-compulsive disorder.
Target has apologized for any discomfort caused by the sweater, but says it has no plans to pull the garment from its stores or website.
This isn't the first time that controversy has brewed over holiday marketing ploys. Earlier this week, people took to social media to decry the "glacier" setup at Roosevelt Field Mall for pictures with Santa.
Then Starbucks stirred a firestorm of criticism when it began serving its beverages in a red cup devoid of holiday ornamentation.
Marketing consultant Jack Mandel says the backlash over such promotions is a sign of the times.
"Today we're in a very P.C. environment - everything has to be politically correct, whether or not that's good is not my judgement," Mandel says. "So it's become a very sensitive time. People have to watch what they say."
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