Fire Island fired up for summer months after Superstorm Sandy

The island has been hard at work cleaning up the destruction wrought by Superstorm Sandy last year. The beaches have been replenished, the boardwalks have

The island has been hard at work cleaning up the destruction wrought by Superstorm Sandy last year.

The island has been hard at work cleaning up the destruction wrought by Superstorm Sandy last year. (7/1/13)

FIRE ISLAND - The popular summer hotspot of Fire Island is back and open for business, and it wants the world to know.

The island has been hard at work cleaning up the destruction wrought by Superstorm Sandy last year. The beaches have been replenished, the boardwalks have been rebuilt and the quaint shops have been repaired. But now that it's summer, business owners on the sun-soaked strip of barrier island are reporting lower-than-usual sales volumes, and they're worried about their bottom lines.

Today, Brookhaven Town Supervisor Ed Romaine and other town officials toured parts of the area in hopes of encouraging more people to visit. Still, some business owners say too little is being done to spread the word.

"I'm very jealous and envious that New Jersey has been very proactive and it's obvious, we see those commercials all the time," says Ken Stein, who runs the Sayville Ferry Service. Stein was referring to New Jersey's "Stronger than the Storm" campaign, which has been vociferously touting the state's recovery from Sandy.

advertisement | advertise on News 12

Trending Video

WASHINGTON, DC - SEPTEMBER 25: (L-R) Chinese President 1 A look back at Michelle Obama's fashion
This former farm stand is now a year-round 2 East End: The Milk Pail
A Mastic woman is accused of driving while 3 Woman dies after being pinned at gas station by allegedly high driver
The suspects have been identified as Murray Hawkins, 4 Police: Chase duo may have hit Nassau banks
Police say a 24-year-old man has been arrested 5 Police: Man left 6-year-old nephew home alone for hours

advertisement | advertise on News 12

Features

Each week, News 12's Doug Geed explores the Check out fun things to do on the East End!

Explore the Twin Forks with News 12's Doug Geed.

Each week a different shelter visits News 12 Dog Day Fridays Series

Each week a different shelter visits News 12 Long Island with pets up for adoption.

News 12 digs deep to find Long Island's Discover Long Island's Hidden Past

News 12's Danielle Campbell digs into Long Island's roots.

News 12's Lily Stolzberg sees how much Long On The Spot

News 12's Lily Stolzberg sees how much Long Islanders know about everything and anything.

Sorry to interrupt...

Your first 5 are free

Access to News12 is free for Optimum, Comcast®, Time Warner® and Service Electric℠ video customers.

Please enjoy 5 complimentary views to articles, photos, and videos during the next 30 days.

LOGIN SUBSCRIBE